This past spring we moved everything online: school, work, shopping, you name it! This meant that many companies finally had to review their internal training methods, and hop aboard the digitalization train. In this blog post our CEO Riku Alkio discussed digital training in the corporate sector.
It's hard to believe, but just a year ago most of us thought nothing of organizing crowded corporate trainings where attendees spent hours sitting shoulder to shoulder while staring at power-point presentations. During breaks it was common to share buffet lunch with sometimes hundreds of others.
All that seems a bit irresponsible now, never mind inefficient.
Don’t get me wrong, we still need these events from time to time; networking on-site and break from the daily grind that these events offer are important. But what comes to corporate training, a change was already happening even before the corona virus surged. I will tell you why.
Digitalization is something the world has been striving towards for at least two decades now and finally, we are getting close to the goal. For corporate training this means infinite possibilities, currently the biggest one clearly being that without digital technology, corporate trainings would not even be happening due to social distancing rules. Instead of assembly halls and class rooms, corporate trainings are now happening in laptops and mobile phones. This move has many benefits. One of them is that mobile training means time saved; In some cases, the participant can save hours by skipping the commute and dedicate the time previously spent jammed on transit on her or his own well-being. This is huge, since well-being is the key to an effective learning.
The other benefit digital training offers is personalization. With digital platforms it is possible to create more personalized training programs. Imagine you have few hundred employees who need training. You can squeeze the attendees in the same space, show them same power-points and hope for the best, reality being that most of the participants won’t remember a thing of those slides if you ask them a few hours after the session. People have different ways of learning and different training needs. If the content of training does not match their learning style or training needs, the result is simply lack of motivation. The option to this is to offer digital training which is personalized for different learners, often this also being the most cost-effective way for the organization.
Possibilities digital training offers do not mean that digital training is easy. It is not. Digital training does not mean transferring traditional lecture format into Teams or Zoom, but it needs to be structured in a motivating way. There is a problem of engagement in all trainings, and gamification is one great tool that engages attendees and helps to limit the drop-out percentage of trainings.
Gamification uses the so called fun theory and in the core of it is the belief that people learn best while they are doing something they actually enjoy. Sometimes gamification is mistaken to mean game-playing but it can simply mean using game-like elements in digital training, such as accumulating points and getting up on a higher level, receiving rewards while accomplishing these levels or performing fun tests, just to name a few examples. The most powerful element in gamification is the feeling of autonomy – the learner can do individual choices in the game and move forward in his own way. Another important element on increasing motivation is social interaction while learning. Combining game mechanics and social interaction makes the winning concept.
Digital corporate trainings are here because in the times we live in, the possibilities digital trainings offer make perfect sense.
If you want to find out more, do not hesitate to contact us.